Waah
Har bite pe
WaAH!

An ordering site for Waah, a pizza and burger kitchen in New Lahore City. Delivery, takeaway or dine in, sixteen menu categories with prices in rupees, and the brand’s English and Urdu wordmarks side by side.

Ordering website, New Lahore City
A working ordering site built for Waah
Visit the ordering site (opens in a new tab)
Waah pizza, chicken burger, loaded fries and wraps on a dark stone table
WaAH English wordmarkواہ Urdu wordmark with a red chilli
Food photography from the Waah ordering site

How do you fit sixteen menu categories on a phone without losing the appetite?

Ask how you want to order first, then show the food. A photo rail jumps between categories, pizzas sit in three price tiers, and every item shows its starting price before you tap.

  • Ordering website
  • Menu structure and pricing tiers
  • English and Urdu wordmark use
  • 3D packaging study

The Waah assembly

The box, cup and menu in Waah’s black and red, with both wordmarks.

Scroll to open the layers. Then choose an angle, or take control of the assembly below.

Waah pizza, burger, loaded fries and wraps

Opening the spatial study…

Explore the 3D assembly

From the menu

Say Cheese
Say CheeseSilver pizza, From Rs 550
Supreme Carnival
Supreme CarnivalGold pizza, From Rs 650
Golden Crown Crust
Golden Crown CrustDiamond pizza, From Rs 700
Crispus Burger
Crispus BurgerChicken burger, Rs 440
Cheese Loaded Fries
Cheese Loaded FriesLoaded and cheesy, Rs 650
Tortilla Wrap
Tortilla WrapWraps, Rs 650

Made fresh. Served loud.

The site speaks in three short lines. Each one has a single job on the page.

WaahThe opener

Made fresh.
Served loud.

New Lahore City
The opener

The small line above the headline on the first screen.

WaahThe headline

Har bite pe
WaAH!

New Lahore City
The headline

Said the way customers already say it, in Roman Urdu.

WaahThe choice

Delivery.
Takeaway.
Dine in.

New Lahore City
The choice

The three ways to order, chosen before anything else.

The colors

#080808
#FF320A
#FBF9F5

Three decisions that shaped it

Order type first

Delivery, takeaway or dine in is the first choice on the page, with the delivery area and the 25 to 35 minute estimate beside it.

Tiers instead of a long list

Silver from Rs 550, Gold from Rs 650 and Diamond from Rs 700 turn thirteen pizzas into three clear price steps.

Both scripts, one name

The English WaAH wordmark and the Urdu واہ mark with its chilli appear together, so the name reads the same to every customer.

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